Jordan Schwartz
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Contact Information
Senior Program Manager, Pix
Microsoft
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Biography
While I earned my Master’s in Social Psychology from the University of Washington, I have been in working in user experience teams at Microsoft in
various capacities over the past eight years. My role has evolved from
usability engineer to senior program manager, designing and driving the
implementation of a variety of software products including the MSN e-mail
client, instant messenger features, and digital photography features for
Windows. Most recently, I have been working on digital photography as it
relates to mobile devices. In my spare time, I blog my beekeeping experience at
http://www.hive-mind.com/bee/blog/.
Position Paper
The cameraphone was a mistake, an artifact of coincidental
development. Digital photo technology reached the point where it could be
manufactured so cheaply it could be included as a cheap feature upgrade to an
existing device, and cell phones happened to be the device with sufficient
market penetration to attract the feature. The fact that it was a marriage of
convenience is the prime reason the integration between the two functions is so
weak.
There are a few obvious problems with the cameraphones as
implemented. For example:
The process of sending a photo to one person is incredibly
difficult, requiring up to 20 clicks or more per message sent, depending on the
phone’s UI
MMS only works within provider today, so the sender must
know which service provider the receiver has, and must be using the same
provider, if they are to have any hope of successfully sending a picture
That is unfortunate, because there is a sound and compelling
pivot on the combined feature set: a camera and display that is ubiquitously
connected to the cameras and displays of all your friends and family. It has
the potential to have as powerful an impact on the way people communicate and
coordinate as e-mail or the cellphone did. In light of experience roadblocks
describes above, rather than tut-tutting at the low penetration rate of picture
messaging, one should see the fact that people send picture messages at all as
a testament to how very compelling picture messaging can be.
Once it becomes as easy to send a picture as it is to take
the picture, we will see an explosion in the uses of picture sharing from
mobile devices. Already, a number of scenarios have emerged. For example:
People sharing exciting events by showing key visuals, such
as a diploma in hand Friends enticing one another into social interactions by
sending snapshots of their surroundings, like an active party People
coordinating practical aspects of their lives by sending pictures of items at
stores, perhaps for opinions Family members reaching out for social contact,
perhaps by sending banal but personal images from their day-to-day life, such
as what they’re having for lunch.
Again, what is striking is that these uses have emerged into
the commonplace in spite of existing affordances. When the user
interface and the technology matures, these types of uses will seem quaint and
restrained. Fortunately, we can expect that the growing penetration of
smartphones will provide a development platform for solutions to experience
problems of today, and thus open up the connected / mobile photo space to the
kind of explosive innovation that comes from thousands of small development
shops working on a problem from different perspectives.
Looking forward, the research and development community
should be asking:
- What novel scenarios does real-time photo sharing
enable? How do people use photos at an event to enhance the experience?
- If we layer social networking concepts such as FOAF on the
mobile photo experience, how will people use it? What does it mean that I can
see what my friends’ friends are looking at right now and what do I want to do
with that information?
- If we layer location awareness on the mobile photo
experience, how will people use it? Does it effectively extend people’s line of
sight out through the eyes of their social network? What implications will this
have on how we organize our days?
Back to Social Computing Symposium 2005
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