Index 377 |
|
market map, 220-24 | ETA, 71, 192,237. See also Control Data |
market restructuring, 340-42, 358-62 | Corporation |
minicomputer performance, 340-42 | Exit criteria. See Cashing out |
mocking up products, 189-90 | Expert systems. See Knowledge engineering |
organization, 78-79, 330 | |
PDP-5, PDP-8 origin, 174, 183 | Fairley, Richard, 370 |
PDP-11, 184 | Fault-tolerant. See Computers |
printed circuit boards, 147-48 | Features, functions, and benefits (ffb). See |
product development, 102-3, 361 | Product |
starting up, 52, 174-76, 328 | Fifth generation, 178-80, 187. See also computer, |
universities, 214-15 | generations |
VAX, 180, 201, 343, 361 | Financeability, 64-76. See also Flaws and Rules, |
VAX strategy, 37, 102, 358, 360 | factors, 64-65 |
workstations, 317-18, 327,334-35 | valuation, 65-67, 290, |
Dimensions (by which company is measured), | Financing, 3,5-6,29 |
253,263-64 | cram down, 45, 69 |
Disk densities, 94-98 | criteria for partner, 69-70 |
Disks, 73, 171-76 | dumb and easy money, 69 |
Distributors. See Marketing, | examples. (see Chapter 11) |
"Do" orientation, 19-20 | family and friends, 68-69 |
DOS. See Microsoft | lack of venture, 62-63 |
Dragon Systems, 67, 128-29, 272, 282-83 | laundered venture, 237 |
Drucker, Peter, 154, 370 | liquidity preference, 71 |
Duncan, Mark, xiii | presenting case, 70-71 |
Dvorak, John, 371 | rounds, 3, 7-8, 71-72 |
self-funding, 67 | |
Early adopter. See Markets, emerging | Silver's laws, 66 |
Eckert, J. Presper, 171 | sources, 67-69 |
Economy of scale, 154 | time, 71 |
Einstein, Albert, 251, 297 | too much, 62-63 |
Elahian, Kamran, 285-86 | Flaws |
Electro-optical. See Disks | board of directors, 30-31 |
Elexi Computer, 130, 148, 192 | industry inexperience, 30 |
Ellison, Larry, 237 | investor dominated, 30 |
Emitter coupled logic (ECL). See Semiconduc- | reviews lacking, 31 |
tor | running the company, 31 |
Encore Computer, 51, 184-86, | business plan, 44-54 |
Engineering. See also Technology and Technol- | motivation, 49 |
ogy balance sheet | multiple agendas, 50 |
design for manufacturing, 151 | multiple companies in one, 50-54 |
hardware, 107-12 | research required 46-47 |
management, 107-12 | seed stage lacking 49-50 |
marketing role, 86, 88, 202 | sustaining product or technology 48-49 |
process, 107-12 | unrealistic, 44-46,48 |
project phases, 109-12 | cash, 61-63 |
schedule fantasy factor, 77, 280, 304 | investor take-over, 62 |
software, 108-12 | no concept funding, 61 |
specifications, 118 | stuck in a stage, 61 |
Entrepreneurs, 11, 49. See also CEO | too much 62-63 |
Ethernet, 319-20 | CEO, 13-16 |
Europe, 365 | energy, 14, |
Evans, Dave, 318 | hiring ability, 15 |