Speaker Reese Solberg and Janice Tsai
Host Reese Solberg
Affiliation Microsoft, Microsoft Research
Date recorded 5 December 2013
The crush of Big Data presents numerous opportunities for personalizing our experiences. What are the boundaries regarding the use of data for personalization? Is the collection and use of data solely for “modeling” personalization scenarios acceptable? Are we only concerned about the actual application of a model to individual? Exploring the ethical principles which guide our use and application of user data will be crucial for us to deliver best in class experiences.
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