Behavioral Profiles for Advanced Email Features

We examine the behavioral patterns of email usage in a large-scale enterprise over a three-month period. In particular, we focus on two main questions: (Q1) what do replies depend on? and (Q2) what is the gain of augmenting contacts through the friends of friends from the email social graph? For Q1, we identify and evaluate the significance of several factors that affect the reply probability and the email response time. We find that all factors of our considered set are significant, provide their relative ordering, and identify the recipient list size, and the intensity of email communication between the correspondents as the dominant factors. We highlight various novel threshold behaviors and provide support for existing hypotheses such as that of the least-effort reply. For Q2, we find that the number of new contacts extracted from the friends-of-friends relationships amounts to a large number, but which is still a limited portion of the total enterprise size. We believe that our results provide significant insights towards informed design of advanced email features, including those of social-networking type.

www09.pdf
PDF file

In  18th International World Wide Web Conference (WWW 2009)

Publisher  Association for Computing Machinery, Inc.
Copyright © 2007 by the Association for Computing Machinery, Inc. Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, to republish, to post on servers, or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from Publications Dept, ACM Inc., fax +1 (212) 869-0481, or permissions@acm.org. The definitive version of this paper can be found at ACM’s Digital Library --http://www.acm.org/dl/.

Details

TypeInproceedings
> Publications > Behavioral Profiles for Advanced Email Features