The wireless data drain of users, apps, & platforms

Cellular data consumption is an important issue for users and network operators. However,

little is understood about data consumption differences between similar apps, smartphone

platforms, and different classes of users. We examine data consumption behavior in the

lab, comparing different apps of the same category, comparing the same top apps across

different platforms, and comparing network APIs that apps use across different platforms.

We also collect data from 387 Android users in India, where users pay for cellular data

consumed, with little prevalence of unlimited data plans. Our findings can inform users on

how their choice of platform and apps has a drastic impact on their data bill. Our findings

can also inform operators on how to use incentives to induce desired data consumption.

PDF file


Publisher  ACM


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