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Diversity and Relevance in Social Search.

Omar Alonso, Michael Gamon, Kevin Haas, and Patrick Pantel

Abstract

We propose the use of social features in studying diversity. The surge of social network engagements has led to growing insights on how an individual’s connections view the world via opinions, likes, status updates, and their own connections. In information seeking scenarios that require sensemaking, these social signals can be leveraged to increase the diversity of search results and summarize one’s network view on the query topic by pivoting on various social cues such as friend circle, expertise, and affinity. This position paper makes the case for incorporating social cues as a diversification tool and through user scenarios discusses the interplay between social cues and the sensemaking process.

Details

Publication typeInproceedings
PublisherACM
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